💕 WE LOVE CUTE NAILS 🍒

Have you ever complimented a stranger’s nails? We do, every day, and we encourage you to as well.

Deco is more than just a nail brand, we’re a community of nail art lovers who want to connect over our love of everything nails. The cuter, the better.

We’re on a mission to be the cherry on top final touch (sometimes with literal cherry stickers!) to every one of your manicures and make doing your nails fun, and not a chore. Welcome to the cute side of the nail world.

THE STORY 💜

I've never been a big makeup person, but have always enjoyed wearing nail polish. Some of my favorite memories from growing up are late night mani pedi seshes at sleepovers with my best friends, and I kept up the habit throughout high school and college. After graduating, I visited a friend who had a crazy nail polish collection on display in her bedroom that made me do a double take; my love for nail polish ignated in a new and exciting way.

jules in deco office sitting on desk

TAKING THE LEAP ✨

Over the next couple of months, I spent my free time wandering around makeup aisles and talking to anyone I saw wearing nail polish about nail polish. I was in business school and probably seemed ridiculous to anyone who was sitting behind me in class if they saw me staring at nail polish on my computer during lectures, but I was having so much fun creating the plan for my hypothetical beauty brand that I couldn't help myself. A few weeks before graduation, I had hashed out the details of my would-be brand, and the next logical step was to move forward with it, or drop it. You can guess what happened next.

jules with nail art sticker closet

💕JULES FUN FACTS💕

IF YOU WERE WONDERING...

SHE IS A VIRGO

But that was probably obvious...

SHE LIVES IN NYC

Brooklyn, to be exact. And she's obsessed.

SHE LOVES VINTAGE

The Manhattan Vintage Show is marked on her calendar as a holiday.

SHE IS A DOG PERSON

Her dogs supervise all office activities, especially when there is food involved.